PPG'S DISTRIBUTOR TECHNICAL REPRESENTATIVE
CERTIFICATION PROGRAM IS ENHANCING THE LEVEL
OF EXPERT TECH SUPPORT AVAILABLE TO COLLISION
SHOPS IN NEED
Continuous advancements in auto
refinish technologies, combined with
the growing number of OEM special
effects finishes, dictate that refinish
technicians have access to the
best support possible. Enter PPG's
Distributor Technical Representative
Certification (DTRC). Developed by
PPG and its Platinum Distributors,
the program seeks to enhance the
distributor's capability to deliver the
highest caliber of technical support
is available to advise on everything
from product selection to entire paint
system operations, that distributor
is delivering a value-added service
that customers truly can appreciate—
whenever the need arises."
Exclusive to Platinum Distributors,
the DTRC program has certified 240
individuals since its 2006 inception. It's
a demanding process that ensures that
technical representatives are genuinely
qualified experts. Candidates seeking
and problem-solving advice to collision
shop paint operation managers and
technicians.
"The program exceeds the high
standards we've set for our
distributors' technical representatives,"
says Bob Wenzinger, PPG Platinum
Distributor program director. "PPG
customers always have access to
extremely capable technical people.
But when a Platinum Distributor has
a certified representative on staff and
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